CO2NVERT is a climate startup founded in 2020 by Paolo Licata and Dario Bartolo as a possible solution to climate change. Through a partner, they capture CO2 directly from the atmosphere and from industrial plants to convert it into innovative chemicals for industries around the world, helping them reduce their overall carbon footprint.

The goal was to create a visual identity with a technological and innovative feel, able to summarize and simplify the entire process through circles that intentionally recall molecules, DAC (Direct Air Capture) and the circular economy.

The gradient used for the black circles is intended to represent the ethereal state of carbon dioxide (CO2) while the colored ones represent the product obtained. The black color also wants to underline the negative impact of large quantities of this greenhouse gas in our atmosphere.